Privacy Policy

Shane Berry Coaching
Effective Date: June 22, 2026

1. Introduction

Shane Berry Coaching ("Company," "we," "us," or "our") respects your privacy. This Privacy Policy explains how we collect, use, disclose, and protect personal information in connection with our coaching and consulting services, our website, and our communications, including SMS text messaging. We operate primarily within the United States.

By using our services or providing your information, you agree to the practices described in this Policy.

2. Information We Collect

We may collect the following types of information:

Information you provide directly, such as your name, email address, phone number, mailing address, payment information, and any details you share during coaching or consulting sessions or through forms and communications.

Scheduling and appointment information, such as the dates, times, and status of your appointments.

Communications, such as emails, text messages, and other correspondence between you and us.

Website and technical information, which may be collected automatically when you visit our website, such as IP address, browser type, device information, and usage data collected through cookies or similar technologies.

3. How We Use Your Information

We use your information to:

Provide, schedule, and deliver coaching and consulting services;

Send appointment reminders and notifications about upcoming meetings, primarily by SMS text message;

Communicate with you, respond to inquiries, and provide support;

Process payments and maintain business records;

Operate, maintain, and improve our website and services;

Comply with legal obligations and enforce our Terms and Conditions; and

Protect the rights, safety, and property of our clients, others, and ourselves.

4. SMS / Text Messaging

We use SMS (text) messaging primarily to remind clients of appointment times and upcoming meetings, and for related service communications.

Consent. We send text messages only to individuals who have provided their mobile number and consented to receive them. Consent to receive text messages is not a condition of purchasing any goods or services.

Message frequency. Message frequency varies based on your appointments and interactions with us.

Costs. Message and data rates may apply, depending on your mobile carrier and plan.

Opting out. You may opt out at any time by replying STOP to any message. After you opt out, we will send a confirmation and will stop sending non-essential text messages. You may reply HELP for assistance.

No sharing for marketing. We do not sell or share mobile phone numbers or SMS consent with third parties or affiliates for their marketing purposes. SMS consent and phone numbers collected for messaging are not shared with third parties except service providers (such as messaging platforms) that help us deliver the messages.

Carriers. Carriers are not liable for delayed or undelivered messages.

5. How We Share Your Information

We do not sell your personal information. We may share information in the following limited circumstances:

Service providers. With third parties who perform services on our behalf, such as scheduling, SMS/messaging platforms, payment processing, email, and hosting providers, who are permitted to use the information only to provide those services.

Legal and safety. When required by law, subpoena, or legal process, or when we believe disclosure is necessary to protect the rights, property, or safety of our clients, others, or ourselves.

Business transfers. In connection with a merger, acquisition, financing, or sale of business assets, subject to standard confidentiality protections.

With your consent. In other circumstances where you have given us permission to do so.

6. Cookies and Tracking Technologies

Our website may use cookies and similar technologies to operate the site, remember your preferences, and analyze usage. You can usually adjust your browser settings to refuse cookies, though some features of the site may not function properly as a result.

7. Data Security

We use reasonable administrative, technical, and physical safeguards designed to protect your personal information. However, no method of transmission or storage is completely secure, and we cannot guarantee absolute security.

8. Data Retention

We retain personal information for as long as necessary to provide our services, maintain business and financial records, comply with our legal obligations, resolve disputes, and enforce our agreements. When information is no longer needed, we take reasonable steps to delete or de-identify it.

9. Your Choices and Rights

You may:

Update or correct your contact information by contacting us;

Opt out of text messages by replying STOP;

Opt out of marketing emails by following the unsubscribe instructions in those emails; and

Request access to, correction of, or deletion of your personal information, subject to applicable law.

Depending on your state of residence, you may have additional rights regarding your personal information under applicable U.S. state privacy laws. To exercise any of these rights, contact us using the information below. We will respond consistent with applicable law.

10. Children's Privacy

Our services are intended for adults and are not directed to children under 13. We do not knowingly collect personal information from children under 13. If you believe a child has provided us with personal information, please contact us so we can take appropriate action.

11. Third-Party Links

Our website or communications may contain links to third-party websites or services. We are not responsible for the privacy practices of those third parties, and we encourage you to review their privacy policies.

12. Changes to This Privacy Policy

We may update this Privacy Policy from time to time. The updated version will be indicated by a revised "Effective Date" and will be effective once posted or otherwise made available. We encourage you to review this Policy periodically.

13. Contact Us

If you have questions or requests regarding this Privacy Policy or your personal information, contact us at:

Shane Berry Coaching
116 W. 7th Ave, Suite 235
Stillwater, OK 74074
shane at shaneberrycoaching dot com